Public Relations Program < Program Overview < VHS Medical Center(Regional Hospice Centers)

Program Overview

01 Hospice Pain Campaign
- The campaign is held annually in May to promote the active participation of medical staff in pain management and to enhance patients’ awareness of pain treatment
- Each Regional Hospice Center conducts the campaign in collaboration with local governments, hospice institutions within the region, and in some cases, its own medical staff; depending on the circumstances, the campaign may also target local community members
02 Public Hospice Awareness Campaign, “Hospice Month”
- The campaign aims to enhance public awareness of the importance of hospice care and foster nationwide empathy
- In celebration of Hospice Day in October, each Regional Hospice Center organizes community participation campaigns in collaboration with regional hospice institutions
03 Development of Promotional Content for Hospice and Palliative Care Patients and Families
- Production of educational videos for patients and their families
04 Promotional Projects for the Public
- Production of hospice and palliative care promotional videos featuring participation from regional hospice institutions
- Creation of hospice and palliative care promotional calendars within the region
- Delivery of visiting hospice lectures for the general public
- Operation of the Regional Hospice Center YouTube channel
- Advertising hospice and palliative care videos on Seoul Subway Line 9
- Publication of the Regional Hospice Center newsletter, “Palette”